360 Marketing Lens

Super Smart Ways to Save Money on Content Management

Most Effective Content Management Agency

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“Buyers are much further down the path of making a decision before they engage with a sales rep. Companies that do not engage customers effectively online are at risk of listing opportunities before they are even aware they exist”.
Boston Consulting Group

What is 

Content Management?

Content management is everything you do to create and disseminate knowledge online. This includes text, images, audio, and video.
content formats include blog posts, articles, YouTube videos, podcasts, infographics, webinars etc.
That’s a huge deal
and a lot of hard work.
That’s why we do this for our clients.


Why is Content So Important?

Traditional marketing is disruptive. Your ad interrupts your potential customer’s experience as they browse Facebook, read a magazine, or watch TV.

They are so often shelled with advertising content that they barely respond to most types of old marketing strategies. As a result, it is now extremely difficult to get noticed. In fact, research shows that more than 85% of people prefer to get information from articles rather than news than Advertising 

And that’s exactly why your online content is so important. Because your customers are searching online for relevant information. If you can deliver it to them, you can win their trust and client base.


What SEO Opportunities Are You Missing?

Do You Know What it will Take you to Rank Higher?

Do You Need More Traffic and Website Conversions?

If you’re looking for serious business growth, or SEO, search engine optimization is the strategy for you. Why does it work? Simple! It targets the users that are most likely to convert on your website, and takes them there.

A custom SEO campaign from 360 Marketing Lens Agency provides an all-in-one solution to SEO (on-page SEO, off-page SEO, and technical SEO), so your most valuable audience finds you online without you investing hours of work.

Done right, content management lets you Open New Markets

Today, more than 3 billion people use the Internet every day. Your customers and prospects are part of it. What are you doing to reach them with content? And what are your competitors doing?
Content Management is a huge and growing channel that offers endless possibilities. By acting now, you can present your company to your customers and prospects quickly and cheaply.
Great content directs customers to websites, where they collect contact information and sell products and services.
What’s the only problem?


To rank highly in search and get found by customers, your content must meet these criteria:

Relevant. Your articles, videos, weblog posts, etc. should be applicable on your goal audience. Nothing else matters. Because the human beings you`re seeking to attain care most effective approximately locating what they need online. Never overlook this!

High quality. Useful, informative content material could make you an expert withinside the eyes of your audience. It receives shared on social media. Plus, it maintains them to your internet site longer, which reduces jump rates, will increase your conversions, and might rank you better in Google.

Visual appeal. It takes most effective 0.05 seconds for site visitors on your internet site to shape an opinion that determines whether or not they live or leave (source: Conversion XL). It manner your content material should be error-loose and user-friendly.

Unique. Content that`s particular on your internet site can improve your scores in Google. By contrast, content material this is copied may be not noted with the aid of using Google and will get your web website online banned.

SEO-ready. It`s now no longer sufficient for content material to be beneficial and particular. It have to be optimized for serps like Google and Bing. That manner you want to take note of keywords, headlines, and links, to call a few.

Here’s How We Can Help

First, here are the types of content we can CREATE for you:

  • Articles for your website, which can be reused in print or in email 
  • blog posts, which can be reused on LinkedIn 
  • Infographics for social media and your website 
  • Podcast Scripts , you can record by phone or any audio setup 
  • Social Posts, to share your content friends on Facebook, Twitter, etc. 
  • Video scripts, for use by YouTube, Vimeo and others
    Webinar scripts, for use in ongoing marketing launches 

Second, this is how we can MANAGE content for you:

  • Post regularly to your blog, to increase SEO and more traffic 
  • Update social media accounts with new content 
  • Add new social media accounts for you as needed 
  • Upload your podcasts to online directories 
  • Turn a one-time webinar into a forever traffic magnet

For deployment of content, each business is different. Pinterest can help you reach a woman between 30 and 50 years at home, and LinkedIn helps you reach the B2B market, for example. It depends on all of your target audience. 

Example: For some clients, we will help them grow by adding little or no ads to Facebook and other social networks, which automatically publishes content to Facebook and other social networks. Our customers multiply the field of view without further effort. That’s how to turn your content into conversions and leads.

That’s why it’s a good idea to have a team of content management experts on board.

Conclusion: You always need more content, but you may not have the skills or time to create, distribute, and manage your content.


Some of Our Amazing Clients

Join clients who revel in 97% satisfaction services

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Merita Ida Westley
Merita Ida Westley Dr.

We were very surprised by the way Joey, Charles, Paul and the team at 360 Marketing Lens works, it's the first time someone opens our eyes to what is happening with our campaigns and involves us deeply into the process, which now I understand the importance of why they do it they way they do, we are with 360 Marketing Lens for more than 9 months now, and we are very happy with them, they are the only company that provided us with raw results constantly.

Everette Baghdasar
Everette Baghdasar Ms.

This company is probably the best we have encountered as of yet, we have been suffering from poor “SEO” experts by 5 companies that are known out there and yet all fail to deliver and over promise the sky. With over the top we literally had 100% interaction in our campaign, we were an active part of the process and still are always in the loop. We finally saw results after several short months with a continuing growth in sales. We are so happy to have met Joseph and his team of professionals, and we are not going anywhere.

Thandeka Janis
Thandeka Janis Ms.

We are a fairly big company in the auto parts industry, and 360 Marketing Lens helped us grow A LOT in the past 2 years. We would gladly recommend them anytime, anywhere.

Gracie Johnie Ms.

We started working with 360 Marketing Lens after looking for serious SEO experts, we found them in the top positions for most of the competitive words we looked up and after much consideration we decided to go with them, We can’t disclose too much but I can say that it is a beautiful relationship and we are most grateful for the technical knowledge these guys have. Overall just 10/10.

Spartak Sherman
Spartak Sherman Fr.

I was the one to locate 360 Marketing Lens for my University, and I am happy I did it. These guys are no joke, they know what they are doing from A to Z. no games, no time-wasting. Purely professional.

Oluwasegun Trish
Oluwasegun Trish Mr.

360 Marketing Lens chose a great name, because their results really all wholesome, and on point. I worked out an estimated ROI I’d get from working with them, and the results have FAR exceeded what I thought I’d be getting. First page results all over the place, ranking for wayyyyy more phrases than I was even expecting, and the traffic has turned into a game changing amount of new business for me and my company. Thank you guys sincerely!

Annalise Kristi
Annalise Kristi Ms.

360 Marketing Lens Ninjas have done outstanding things for our business growth and our online presence. Prior to working with 360 Marketing Lens, we attempted to run our own PPC campaigns with very low results (wasting a lot of money). After bringing in Over The Top, who understands our needs and is very attentive, the phone is ringing off the hook. Thank you for helping us triple our profits! We give them the highest regard for their skill set and highly recommend them for any company’s website building and online presence.

Albasti Dragos
Albasti Dragos Cmdnt.

After hiring a few SEO firms over the years, with little to no results, I decided to give one more crack at it. I learned about 360 Marketing Lens while researching the best link building companies on Google, and found myself stumbling across their website. I was introduced to the founder, Joseph Ndungu, by one of his employees, and could immediately tell my experience would be different. Joey seems to have a knowledge of SEO that far surpasses that of 99% of the SEO firms I’ve dealt with in the past, and the results speak for itself. I plan on using his services in the months to come.

Flint Titus
Flint Titus Mr.

Really enjoyed my experience and will continue working with 360 Marketing Lens in the future. Much love.

Modesty Carreen
Modesty Carreen Ms.

It sounds that I am very buyest, but hee, what these guys do works. On a daily basis you see your positions improve, traffic get better and your store grow. We are happy bumping into 360 Marketing Lens, even though we are a Dutch company, they managed to get Gereedschappelijk the ranking we were looking for. And still improving…!

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